Todd Henley, Paid Search Marketing Mgr - Edmunds.com:
"BetterPPC has quickly become an indispensable tool for testing and optimizing our Google ads. I am seeing increased click through rates in areas of our campaigns that I thought were already performing extremely well. The costs are easy to justify, since BetterPPC helps us lower our cost per click by improving on click through rate."
"...
I tried BetterPPC out to compare the results I was seeing in a
campaign I've been running for quite some time. I'd tweaked it
here and there on my own, and never seen a big spike or dip. With
BetterPPC, I am nearing the end of my free trial, and it's looking like
approximately 3x increase in performance. That's huge to me, as
I'm finding so much more volume in a niche that I haven't been able to
grow in some time. Are you affiliates listening? Plus with
Google's recent announcement that it's requiring lower-performing ads
to pay higher CPCs to remain active, I think BetterPPC is something
you definitely ought to check out."
Small sample of clients who are utilizing BetterPPC:
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